LONDON21 JUN
London's Living Room at City Hall
The Queen's Walk
More London
London SE1 2AA
Phone: +44 020 7983 4000
Scheduled Speakers *
Michael Jones, Dachis Group 
Paul Richards, Royal Bank of Scotland 
Christine Spivey Overby, Forrester Research 
Simon Andrews, addictive 
Sandy Carter, IBM 
Davide Casali, Dachis Group 
Alexandra Deschamps-Sonsino, Designswarm 
Vincent Boon, giffgaff/Telefonica 
Nilofer Merchant, Nasdaq-traded EPAX, Buyosphere and Modewalks 
Dave Gray, Dachis Group 
Lee Bryant, Dachis Group |
Social Business Summit schedules and speakers are in the process of being finalized. Please check back soon for updates. If you are interested in speaking at a Summit, please contact sbs@dachisgroup.com.
Agenda*
8:00
Breakfast (Hosted by IBM)
Featuring Sandy Carter
Sandy Carter, IBM
VP, Social Business Sales and Evangelism
9:00
Welcome
9:30
Marketing To the Always Addressable Customer
Christine Spivey Overby, Forrester Research, Vice President, Role Manager - Interactive Marketing
Christine Spivey Overby, Forrester Research
Vice President, Role Manager - Interactive Marketing
10:00
Reflections on Driving Social Business Adoption in a Large Company
Paul Richards, Royal Bank of Scotland, Head of Technology Solution Centre & Collaboration Technologies
Paul Richards, Royal Bank of Scotland
Head of Technology Solution Centre & Collaboration Technologies
10:30
Top 5 Social Business Successes
You Would Never Have Predicted!
Sandy Carter, IBM, VP, Social Business Sales and Evangelism
Sandy Carter, IBM
VP, Social Business Sales and Evangelism
11:00
Break
11:30
Thriving in the Social Era
Nilofer Merchant, Nasdaq-traded EPAX, Buyosphere and Modewalks, Corporate Director
Nilofer Merchant, Nasdaq-traded EPAX, Buyosphere and Modewalks
Corporate Director
12:00
The Connected Company
Dave Gray, Dachis Group, Senior Vice President
Dave Gray, Dachis Group
Senior Vice President
12:30
Lunch
14:00
SoLoMo – the Sweet Spot for Brands?
Simon Andrews, addictive, Founder
Simon Andrews, addictive
Founder
14:30
A Mobile Company with Community at the Core
Vincent Boon, giffgaff/Telefonica, Chief of Community
Vincent Boon, giffgaff/Telefonica
Chief of Community
15:00
Trust and Money: The Case for Engagement @Scale
Michael Jones, Dachis Group, VP of Technology
Michael Jones, Dachis Group
VP of Technology
15:30
Break
16:00
The Business of Social Objects
Alexandra Deschamps-Sonsino, Designswarm, Founder
Alexandra Deschamps-Sonsino, Designswarm
Founder
16:30
Designing Motivation for Social Experiences
Davide Casali, Dachis Group, Senior UX Designer/Consultant
Davide Casali, Dachis Group
Senior UX Designer/Consultant
17:00
Mainstreaming Social Business
Lee Bryant, Dachis Group, Managing Director, Europe
Lee Bryant, Dachis Group
Managing Director, Europe
17:30
Cocktail Party
Summit Location
London's Living Room at City Hall
The Queen's Walk
More London
London SE1 2AA
Phone: +44 020 7983 4000
Travel Information
Transportation
Underground and rail stations
London Bridge (Jubilee and Northern lines and mainline station)
Tower Hill (Circle and District lines)
Tower Gateway (Docklands Light Railway)
Buses
42, 47, 78, 381, RV1
River services
To London Bridge City Pier, also Tower Millennium Pier and St
Katharine's Pier - see Transport for London - river services
Bicycle
Bicycle racks are available at City Hall, on the south side of the building by Potters Fields Park.
